Startup Showcase: Emotiva – Measuring Human Attention and Affective States with Deep Tech Artificial Intelligence

Revolutionizing Media Analytics with EmPower Platform

Emotiva is a Milan-based deep tech artificial intelligence company that specializes in measuring human attention and affective states. The company has developed computer vision and machine learning algorithms to detect and analyze micro facial movements encoded as Action Units (AUs), which are units of activation of a muscle or muscle groups that configure the expression of an emotion. Emotiva believes that emotions are of absolute importance and has established an ethical-scientific committee that oversees the development of technology and ethics of artificial intelligence, taking into account the aspects related to privacy and GDPR laws.

Collaboration with Top Universities

Emotiva actively collaborates with the PHuSE Lab, the Computer Science department of the University of Milan, and the top Italian universities in computer vision and robotics fields for research and development activities. The company is committed to advancing the field of artificial intelligence and is dedicated to finding innovative solutions that will benefit society. Emotiva is at the forefront of the latest research in computer vision and machine learning, and it is constantly looking for new ways to improve its technology.

EmPower Platform

Emotiva has developed EmPower, a SaaS platform in media analytics, to analyze emotional responses and measure people’s attention levels while watching content. EmPower makes a process that used to be complex and costly, easy and fast. Today it is possible to get insights on unconscious response in just a few clicks. Thanks to EmPower, companies can make more accurate decisions and avoid wasting their budget on target segments that are poorly connected emotionally or lack attention. The EmPower platform is designed to be user-friendly, and it provides detailed reports that are easy to understand. Emotiva is committed to providing its customers with the tools they need to make informed decisions and achieve their business goals.

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Revolutionizing Media Analytics

Emotiva is revolutionizing media analytics with its EmPower platform. The company’s technology is designed to help companies better understand their customers and make more accurate decisions. With EmPower, companies can analyze emotional responses and measure people’s attention levels while watching content. This provides valuable insights that can help companies create more effective marketing campaigns and improve their overall customer experience.

Conclusion

In conclusion, Emotiva is a Milan-based deep tech artificial intelligence company that is revolutionizing media analytics with its EmPower platform. The company has developed computer vision and machine learning algorithms to detect and analyze micro facial movements encoded as Action Units (AUs). Emotiva actively collaborates with top universities and is committed to advancing the field of artificial intelligence. The EmPower platform is designed to be user-friendly, and it provides detailed reports that are easy to understand. Emotiva is dedicated to providing its customers with the tools they need to make informed decisions and achieve their business goals.

Website: https://www.emotiva.it

Twitter: https://twitter.com/EmotivaItalia

Facebook: https://www.facebook.com/emotivaitalia/

LinkedIn: https://www.linkedin.com/company/emotiva-ai


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