As a multinational corporation managing a diverse portfolio of companies, Sonae is one of the biggest private employers in Portugal, with around 40,000 staff members. However, what sets Sonae apart is its unique approach to people management, where each employee is treated as an individual case and matched with the specific demands of their tasks to perform. In this Startup Showcase, we take a closer look at how Sonae is putting people at the heart of their business and contributing towards their mission of sustainably creating value.
A People Company
At Sonae, people are at the core of their success. They believe that their employees’ skills are intimately linked to results, and the human factor is the key to success. Therefore, the company takes great care in selecting and integrating new staff members, ensuring that each one’s personal and professional profile matches the demands of their tasks. The company’s HR policy follows the strategy of the business, its demands, pace, and ambitions, contributing actively towards the company’s mission of sustainably creating value.
Sonae’s focus on people goes beyond its employees. They believe that customer satisfaction is the ultimate goal, and therefore they have implemented various initiatives to ensure that their customers are at the forefront of their business. For example, they have created a digital platform, Continente Online, which allows customers to shop from the comfort of their own homes. The platform offers a wide range of products, including groceries, electronics, and home appliances, among others, and is available for delivery or pickup at the customer’s convenience.
Innovation at the Core
As a multinational corporation managing a diverse portfolio of companies, Sonae has innovation at the core of its business strategy. They have created various initiatives to foster innovation, including the Sonae Innovation Challenge, where they invite startups and entrepreneurs to pitch their ideas for a chance to win a €10,000 prize and the opportunity to work with Sonae on implementing their idea. Additionally, they have created the Sonae IM, an investment management company that invests in technology-based startups and provides them with support and resources to grow their businesses.
Sonae is also committed to sustainability, both in its operations and in the products and services it offers. They have created various initiatives to reduce their environmental footprint, such as investing in renewable energy, reducing waste, and promoting sustainable practices throughout their supply chain. They have also created the Continente Sustainability Program, which aims to reduce the environmental impact of the products they sell and promote sustainable consumption habits among their customers.
Conclusion
In conclusion, Sonae is a multinational corporation with a unique approach to people management. They believe that people are at the heart of their success and have created various initiatives to ensure that their employees and customers are at the forefront of their business. They are committed to innovation and sustainability, and their mission to sustainably create value is evident in everything they do.
Website: http://www.sonae.pt/en/
Twitter: https://twitter.com/sonae
Facebook: https://www.facebook.com/SONAE.DhakaLiaisonOffice/
LinkedIn: http://www.linkedin.com/company/sonae
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