Is Scandinavian Big Data Firm Revolutionising Global Advertising and Information Services?

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Key Takeaways

  • M-Brain, a global information services company, is revolutionising advertising and information services.
  • Based in Finland, the company utilises a unique blend of proprietary big data technology and human intelligence to advance these industries.
  • M-Brain provides a array of services such as media, business, and market intelligence solutions, strategic analysis and advisory services, and online intelligence tools.
  • The company’s proprietary, patent-pending big data technology searches, sifts, and filters only the most relevant online content for their clients.
  • M-Brain has a team of 450 analysts worldwide, supporting clients with information gathered from over 70 languages.

Since its establishment in 1999, M-Brain, a global information services company based in Finland, has been pioneering in transforming how we consume and utilise big data. The Scandinavian company offers a variety of services such as media, business, and market intelligence solutions, strategic analysis and advisory services, online intelligence tools, and technology. Their ultimate goal is to bring clarity and insight into their clients’ business environment.

Operating in twelve countries, M-Brain combines proprietary big data technology and human intelligence to monitor hundreds of millions of online sources, over 2,000 print media sources, and over 100 TV and radio news broadcasts 24/7. This round-the-clock operation ensures their ability to serve their clients anytime, anywhere, in any industry or language barrier.

What sets M-Brain apart from its competitors is their unique blend of proprietary big data technology and human intelligence. Surfacing only the most relevant content from all over the world, M-Brain uses its patent-pending technology to process information from an immense variety of sources. Not settling for just technological advancements, the firm employs 450 analysts worldwide who provide their clients with insight based on information gathered from over 70 languages.

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Moreover, M-Brain has a long history in the information services and advertising industry. The firm was founded by its long-time CEO, Marjukka Nyberg, as a solution to the challenges brought by digitalisation, the growth of the internet and the explosion of social media. Their first generation search engine began to offer clients web-based media monitoring as early as in 2000-01, marking M-Brain as a true pioneer in the industry.

Looking to the future, M-Brain is positioned to continue its mission of revolutionising the way information is collected and analysed. Their continued innovation and dedication to their clients will prepare them to adapt and lead as the digital landscape continues to evolve. As we witness an ongoing surge in the volume of generated data, the demand for companies like M-Brain, who can efficiently process this data and provide actionable insights, is indisputable.

Follow M-Brain on their journey. Connect with them on Twitter, Facebook, and LinkedIn. Or visit their website for more information.


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