With a mission to revolutionise the MMO market by providing high quality, accessible and engaging browser games, German startup Bigpoint has rapidly risen to prominence. Embracing a free-to-play business model, it achieves the unique blend of affordability and entertainment. In this startup showcase, we’ll take a closer look at Bigpoint’s strategies and its future prospects in the global gaming industry.
Based in Hamburg, Germany, Bigpoint now stands out as one of the top three gaming portals worldwide since its foundation in 2002 by Heiko Hubertz. With over 500 employees spread across Hamburg, Berlin, San Francisco and Malta, the company has marked its global footprint and continues to innovate and entertain gamers across demographics. A free-to-play model married with an option of premium subscription and in-game purchases forms the core of Bigpoint’s successful business approach.
Key takeaways:
- Bigpoint revolutionises MMO Gaming with a free-to-play business model and a global reach.
- The company is based in Germany but marked a global footprint.
- Bigpoint promotes high-quality gaming experiences with an optional premium subscription and virtual goods’ purchase.
- Award-winning Bigpoint has been recognised for its success and contributions within the gaming industry.
Differentiating itself from usual gaming companies, Bigpoint offers a unique business model “free use voluntary payment.” It allows gamers from all age groups and income levels to enjoy high-class gaming experiences without any initial payment. As they engage in gameplay, gamers have the option to access additional features by upgrading to a Premium subscription or purchasing virtual goods. This strategy deftly appeals to a wider audience and promotes a freemium gaming culture.
Bigpoint is not just a content provider but also a game developer that emphasises high-quality gaming experiences. They maintain a high quality standard in every game they develop, ensuring appealing, interactive and entertaining content. Their portfolio varies from casual games to complex, multiplayer games that guarantee long-term engagement. It’s these innovative strategies that have elevated Bigpoint to a top position in the MMO gaming sector.
Building on its current success, it’s exciting to watch what Bigpoint has prepared for the future of the MMO market. With its revolutionary free-to-play model combined with premium enhancements, it contributes significantly to shaping the future of the gaming industry. Furthermore, Bigpoint’s success in redefining the gaming market hints at a promising future for the company itself. Its global growth, coupled with a steady reinforcement of its strong product offerings, could significantly push forward the industry’s overall expansion.
Stay tuned with Bigpoint’s new releases and updates by following their socials and website, where they actively engage with their gaming community. Check out their website here and follow them on Twitter, Facebook, and LinkedIn.
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