While the adage “So many books, so little time” often rings true, Berlin-based startup Blinkist seeks to solve this problem, offering an innovative solution to digesting a wealth of literary knowledge in a fast-paced world. Is there a revolutionary approach to 15-minute book reading apps? Enter Blinkist: tagging itself as the Netflix for non-fiction books.
The mobile app distils the key insights of over 2,500 bestselling nonfiction books into potent 15-minute reads or listens, garnering significant recognition, including a nomination from Apple as one of the best in the App Store. But what sets Blinkist apart from the competition in the sector?
- Key Takeaways:
- Blinkist offers synopses of key ideas from over 2,500 nonfiction books
- The company has forged a unique company culture that prioritizes self-empowerment, personal development, direct communication and mutual support
- Blinkist provides a personal development budget of 1,500€ per year to its employees
- In 2017, Blinkist’s app was nominated by Apple as one of the best in the App Store
- The company has received a World Summit Award from the United Nations in the Learning & Education category
With many reading apps available in the market, Blinkist distinguishes it by focusing on non-fiction bestsellers. The company takes complex ideas from thousands of books and condenses them into simple, digestible 15-minute lessons. Blinkist aims to make learning accessible and more manageable for those leading busy lifestyles without sacrificing in-depth understanding.
Much of Blinkist’s success lies in its unique company culture, advocating self-empowerment, personal development, direct communication and mutual support. The classical management hierarchies are dissolved and instead, the authority is distributed among all colleagues. Moreover, Blinkist offers competitive salary, personalized perk system, free private language lessons, a significant personal development budget and flexible working hours.
With Blinkist’s novel approach, the future of the startup and its industry seems promising. In an era where brevity is becoming the norm, Blinkist fills a unique niche in the education and reading app industry. By shifting the traditional model of reading to a more accessible and efficient platform, Blinkist is leading the way in 15-minute reading app sphere.
Don’t just take our word for it, explore how Blinkist can revolutionise your reading habits and knowledge accumulation. Find out more on their website, or engage with them on Twitter, Facebook, and LinkedIn.
Want to amplify your startup’s story? EU Startup News is your launchpad to reach startup founders, investors, and C-level execs across Europe. Discover our tailored promotional strategies such as Sponsored Articles and Partnerships. Click here to learn more or contact us directly at [email protected]. Join us, and let’s make your startup the talk of Europe!
