Who are the Pioneering Dutch Toy Startups Influencing EU Market in 2023?

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The Netherlands is a hotbed for innovative startups, with a number of them venturing into the colourful world of toys. These companies are merging technology, creativity and sustainability to provide new experiences for children and their families. We’ve curated a list of 15 toy startups that encapsulate this diversity and dynamism.

These startups are demonstrating that toys can be more than just playthings; they can be tools for education, platforms for creativity, and products that promote sustainability. Often using digital and e-commerce platforms, these startups have been able to reach audiences far beyond their domestic market.

Let’s delve into the distinctive offerings of these startups that are playing big and bold in the toy industry, all the way from The Netherlands.

LoCoMoGo

Founded by Kibet Kipkemoi, LoCoMoGo combines playtime with coding education for kids aged 4-12. Through the magic of a toy train, LoCoMoGo transforms the coding learning curve into a fun and engaging play session.

Akomo Kids

Akomo Kids is an online platform dedicated to kids’ needs. It sells everything from baby furniture and children’s toys to accessories, creating a one-stop-shop for all things childcare.

Blij-maker.nl

Blij-maker.nl is an e-commerce platform that sells various toy and gift products. They are committed to making the entire shopping experience a ‘happy maker’ for its customers.

PokéStore

PokéStore is a niche online shop specializing in Pokémon merchandise. It sells everything Pokemon, from posters and mugs to plush toys and rare items from Japan.

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ScienceKidz

Relying on the power of learning through play, ScienceKidz offers toys that are not only fun but also educational.

Lil’ REBEL

Lil’ REBEL understands the importance of personal touches, and sells to customers handmade toy and maternity gift products.

De Kurkshop

De Kurkshop is an online store that sells products made from sustainable material, cork. Its inventory includes everything from watches and mobile covers to wallets and toys.

Oogjes&Zo

Oogjes&Zo is an online store for arts and crafts enthusiasts of all generations. Along with arts and crafts materials it also offers a range of toy products.

Klein Konijntje

Klein Konijntje is an online store with a wide collection of toys and accessories that kids would love.

123wood

123wood focuses on the charm of traditional play with its range of wooden toys and home décor items.

Familie Mart

Familie Mart sells quality products through online and offline stores, aiming to make them affordable for everyone. They offer a variety of products, including toys.

Biqbask

Founded by F. vos and P. Leon, the online store Biqbask offers a range of products from computers and electronics to cosmetics, kitchen appliances and toys.

Mijnspeelwinkel.nl

Mijnspeelwinkel.nl is an online store that sells a wide range of durable and educational toys to suit all ages.

Baby’s & Bijters

Baby’s & Bijters sells handcrafted silicone biting toys and other baby products online.

JIPPP

JIPPP is an online store that provides baby and children’s products with multi-brand accessibility.

In conclusion, it is wonderful to see how the entrepreneurial spirit in The Netherlands is breathing new life into the business of play. These startups aren’t just producing toys, but are crafting experiences that enrich children’s development and enjoyment.

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