Startup Showcase: Renetti – Transforming the European Upholstery Market with Personalized Furniture

Renetti is an omni-channel platform for customized furniture, transforming the extremely conservative 15b European upholstery market. Renetti’s innovative platform integrates product designers, suppliers, logistics providers, and dealers, creating the best shopping experience for end customers. With its convenient online research/configuration tools and tech-driven retail format, Renetti offers a great way to buy personalized sofas or beds, supported by excellent customer service.

Revolutionizing the European Upholstery Market

Renetti is revolutionizing the European upholstery market by introducing the best digital practices to create the best shopping experience for end customers. They achieve this by integrating key players along the value chain, working under their umbrella brand. Renetti’s platform coordinates interactions between product designers, suppliers, manufacturers, logistics providers, and retailers through their IT platform. This innovative approach to the industry allows Renetti to offer a great way to buy personalized sofas or beds while maintaining a 5-6 week lead time and high quality for a great price.

Customized Furniture

Renetti’s products are designed by Italian architects and produced-to-order by small manufacturers in Europe. This allows for many customization options while maintaining high quality and reasonable lead times. Renetti consolidates purchases for essential components, such as fabrics, and logistics to optimize efficiency and reduce costs. Renetti’s platform is driven by proprietary technology, which includes in-store visualization/sales tools, full integration with resellers, suppliers, and manufacturers, and an ERP/CRM and DMP that matches online and offline parts of the customer journey for efficient marketing spend.

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Expanding Across Europe

With offices in Berlin and Kyiv, Renetti takes advantage of Germany’s 5b upholstery market and Ukraine’s IT talent, as well as low labor costs. Renetti has served over 20,000 highly satisfied customers in Germany and Ukraine and is expanding its products, services, and tech stack to upholstery retail partners across Europe. This expansion will give small and medium-sized furniture retailers a ready-to-use packaged product, with 3x market average revenue per square meter, fast breakeven, and low switching costs. Renetti will scale by launching 250 new retail locations in Europe with local stores using a revenue-sharing model.

Conclusion

In conclusion, Renetti is transforming the European upholstery market with its omni-channel platform for customized furniture. By integrating product designers, suppliers, logistics providers, and dealers, Renetti offers end customers the best shopping experience. Renetti’s innovative approach to the industry allows for personalized sofas or beds with reasonable lead times and high quality for a great price. With expansion plans to launch 250 new retail locations across Europe, Renetti is set to revolutionize the furniture industry.

Website: http://renetti.de

Twitter: https://twitter.com/renettide

Facebook: https://www.facebook.com/pg/Renetti.Berlin/

LinkedIn: https://www.linkedin.com/company/renetti-gmbh/


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