Key Takeaways:
- Showpad has emerged as a potential ultimate sales enablement platform from the Belgium tech scene.
- The platform differentiates itself by catering comprehensively to the needs of sales and marketing teams, optimizing their performance with insights.
- With a customer base of more than 1,200 customers in 50 countries, Showpad continues to rapidly grow and adapt to industry demands.
- The company has gained recognition as one of the Best Workplaces by Inc. Magazine in 2019.
In the bustling tech scene of Gent, Belgium, a revolutionary sales enablement platform is emerging. Meet Showpad, a company that’s on a mission to redefine the sales process by optimizing the buyer experience. Having recognized the importance of an effective sales team for any business, Showpad aims to equip them with the right tools and insights.
Showpad, founded in 2011, is an innovative startup operating in various industries including Analytics, Content, Enterprise Software, Marketing, Meeting Software, SaaS, Sales Automation, and Software Training. It presents itself as “the best thing to ever happen to your sales team,” and with good reasons. Considered the most complete and flexible sales enablement platform, Showpad has become a reliable companion for marketing and sales teams across the globe.
So, what sets Showpad apart? Firstly, its emphasis on the buyer experience as the ultimate differentiator. By helping sellers prepare, engage buyers, and optimize productivity through a single user experience, Showpad caters comprehensively to the needs of sales and marketing teams. Sellers can easily discover and share the right content, receive training and coaching, thereby maximizing productivity.
Secondly, Showpad’s success is its hands-on, client-focused approach. The startup drives rapid deployment and adoption using state-of-the-art technology and leading practices inspired by their experience with their customer base. With over 1,200 customers in more than 50 countries, including established companies such as GE Healthcare, Bridgestone, Honeywell, and Merck, Showpad has a breadth and depth of experience that makes it a standout in the sales enablement field.
With a total of $185 million in funding raised and a recognition as one of the Best Workplaces by Inc. Magazine in 2019, Showpad is definitely a force to be reckoned with. As they continue to grow and innovate, we can expect to see more from this all-encompassing sales enablement platform. The future looks bright for Showpad, particularly with the rise of digital means of communication and transactions connecting businesses and consumers globally.
Moreover, in the face of the increasing need for specialized software for virtual sale transactions and team collaborations, Showpad has positioned itself well within the industry trends. We are excited to see where this takes the startup. For more updates on Showpad, you can follow them on Twitter, Facebook, and LinkedIn.
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