Key Takeaways:
- OneFootball, based in Berlin, has set the ambitious goal of becoming the world’s ultimate football media platform.
- The platform is designed to deliver a fully personalised stream of football news and content for over 70 million users across the world each month.
- Besides its 24/7 news coverage, OneFootball disrupts traditional football viewing by offering pay-per-view live match streaming within the app.
- In addition to its in-house reporting, OneFootball sources more than 13,000 pieces of content per week from its extensive network of 200+ independent content creators, clubs, federations, players and broadcasters.
Is the football media landscape on the verge of a significant shake-up courtesy of a Berlin-based startup? OneFootball, a mobile application that aims to be the ultimate football media platform, is spearheading a revolution in global sports content delivery by focusing on personalisation, integration and non-stop news flow. Founded by Lucas Von Cranach in Berlin twelve years ago, OneFootball has grown exponentially and currently serves more than 70 million football fans across the globe every month through its platform and social media channels.
The platform disrupts the way football fans engage with their favourite sport by enabling them with a personalise feed, breaking football news, highlight clips, transfer rumours and live scores from over 200 leagues and competitions around the world. Moreover, OneFootball is the only app in the world that offers individual live football matches in-app on a pay-per-view basis – a testament of its deep desire to differentiate itself from traditional football content providers.
What sets OneFootball apart, is that it’s not just centred around delivering curated and personalised content – the platform also heavily focuses on user-generated content. A network of more than 200 independent creators, clubs, federations, players and broadcasters regularly contribute to the platform, generating an additional 13,000+ pieces of content per week. This collaborative approach not only provides users with an abundance of diverse content but also offers unique perspectives and in-depth analyses that sports fans crave.
Similarly noteworthy, the platform’s content is offered in twelve different languages, reflecting on the startup’s intent to reach and captivate football fans across different geographies and cultures. This resonates with the reviews on both the App Store and Google Play, rating OneFootball as the world’s best sports app.
Considering the digital-obsessed era we live in, OneFootball is perfectly positioned to ride the wave of digitisation in the sports industry and to further capitalize on the insatiable appetite of football fans for content. As they further work on enhancing the functionalities and expanding their globe-spanning content network, OneFootball is set to continue playing a significant part in reshaping the football media landscape and drive the trend of personalisation and digitisation.
To keep up-to-date with OneFootball, follow their Twitter, Facebook and LinkedIn accounts. Interested in discovering more about the apps’ features, check out their website.
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