Startup Showcase: Yieldbird – Revolutionizing Digital Ad Monetization

If you’re a digital publisher, you know the importance of ad monetization. But managing ad inventory, optimizing pricing, and finding new demand sources can be a challenging and time-consuming task. That’s where Yieldbird comes in – a programmatic partner with over 10 years of experience in ad management. In this Startup Showcase, we’ll take a closer look at how Yieldbird is revolutionizing digital ad monetization for publishers worldwide.

Trusted Programmatic Partner for Digital Publishers

Yieldbird is a company that specializes in ad optimization, pricing, and additional demand providing for digital publishers. The company is located in Warszawa, Mazowieckie, Poland, and has been serving more than 250 publishers in over 40 countries. Yieldbird is a trusted programmatic partner with over 10 years of experience in ad management. Their team of experienced pricing and ad ops experts, unique demand sources, cutting edge reporting tools, and machine learning technology has helped many publishers improve their ad monetization.

Pricing and Optimization Solutions

Yieldbird offers a range of solutions to help publishers optimize their ad pricing and inventory. Their team of experts uses advanced algorithms and data analysis to optimize ad prices, ensure the right inventory is available to the right demand sources, and help publishers achieve their revenue goals. Yieldbird offers open market inventory optimization, which helps publishers access the best demand sources and achieve the highest possible prices for their inventory. They also help publishers manage their advertising setup, increase the number of PMPs and preferred deals, and provide revenue/UX analytics and reporting.

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Strong Publishing Background and Business Understanding

Yieldbird has a strong publishing background and business understanding, as they started out by providing their mother company, Agora S.A., with revenue optimization services. Over the years, Yieldbird has become a global company, with over 90 analysts, data scientists, developers, ad-ops, yield-ops, sales, and account managers working to improve publisher businesses with their products and outsourcing services. Yieldbird has received several awards and accolades, including being named one of the fastest-growing tech companies in Central Europe by Deloitte in 2017 and 2018.

Conclusion

Yieldbird is revolutionizing digital ad monetization for publishers worldwide with their advanced pricing and optimization solutions. Their team of experts has the experience and technology to help publishers achieve their revenue goals and improve their ad monetization. If you’re a digital publisher looking to optimize your ad pricing and inventory, Yieldbird is the programmatic partner you’ve been searching for.

Twitter: https://twitter.com/Yieldbird

Facebook: https://www.facebook.com/yieldbird/

LinkedIn: https://www.linkedin.com/company/yieldbird


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